THE CHALLENGE
Create a non denominational global holiday card
After recently going through a global brand refresh, Westcon Comstor required a non denominational holiday card that would reflect the new brand. Previously there were many different iterations for the holiday card, and this simply was not efficient. Create a message and card that would be printed, mailed, and be suitable for northern and southern regions whilst ensuring that it was acceptable to all beliefs and creeds.
The Result
The result was global roll out of a branded corporate holiday card. The magical card incorporated the service and architecture icons currently being offered by Westcon Comstor along with a dynamic star burst at the icon that could be switched out depending on the requirements. The new holiday card format has now been implemented and all future designs will follow this process.